Roger Federer Named World’s Most Marketable Athlete

Roger Federer has established himself as one of Tennis’ best players in his career, and now he is now the world’s most marketable athlete according to LSM research. The list features basketball players, soccer players, tennis players, golfers, and much more. Here’s the list of the world’s most marketable athletes.

1. Roger Federer – Tennis

2. Tiger Woods – Golf

3. Phil Mickelson – Golf

4. LeBron James – Basketball

5. Kevin Durant – Basketball

6. Rory McIlroy – Golf

7. Novak Djokovic – Tennis

8. Rafael Nadal – Tennis

9. Mahendra Singh Dhoni – Cricket

10. Cristiano Ronaldo – Football/Soccer

11. Kobe Bryant – Basketball

12. Maria Sharapova – Tennis

13. Lionel Messi – Football/Soccer

14. Usain Bolt – Track

15. Neymar – Football/Soccer

16. Andy Murray – Tennis

17. Kei Nishikori – Tennis

18. Derrick Rose – Basketball

19. Floyd Mayweather – Boxing

20. Serena Williams – Tennis

David Beckham was on this list in 2014, but isn’t now due to his retirement from soccer/football. The list overall seems like no surprise to us, as it is mostly what we expected. I would’ve thought Serena Williams and Floyd Mayweather would’ve been ranked higher and I didn’t expect Derrick Rose to be on there.

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